The Musings Of An Opinionated Sod [Help Me Grow!]


You Know Marketing Has Gone Mad When They Think Promoting A Bad Thing Is A Good Thing, When The Reality Is They’re Just Using A Less Bad Thing Than The ‘Really-Really-Bad-Bad’ Thing They Were Using Before …
May 26, 2014, 6:15 am
Filed under: Crap Marketing Ideas From History!, Pepsi


26 Comments so far
Leave a comment

lol……….. they never learn do they; or they think the public quickly forgets

Comment by ksfinblog

This says more about what brands really think about us than all their PR and marketing hype put together.

Comment by Rob

People in general don’t care about these things . They have been brainwashed too many times by the media.

Comment by ksfinblog

I would expect nothing less from this company.

Comment by http://theenglishprofessoratlarge.com

You’re a walking throwback. At least pepsi leaves a less shit taste in your mouth.

Comment by Billy Whizz

And is less likely to cause devastation in its wake.

Comment by DH

I’m surprised they didn’t sell it saying “now with less chemicals to give you cancer”.

Missed marketing opportunity there Pepsi.

Comment by DH

I look forward to hearing when Pepsi’s lawyers get in touch with you Dave.

Comment by Rob

People like sweet drinks but are worried about side-effects of artificial sweeteners #insightssoftdrinkmanufacturersmightbuy

Comment by John

I said that already John. If I’m thinking like you’re thinking, you need to up your game.

Comment by DH

So they are inadvertently admitting the cancerous effects of their sweetners. A class action in waiting.

Comment by Pete

Sadly their financial clout means it would be hard to pull that off even if people tried.

Comment by Rob

Isn’t this about replacing High Fructose Corn Syrup rather than artificial sweeteners?

Either way, I’ll stick to my life-giving navy rum.

Comment by Shackleford Hurtmore

Since May 25 is not a public holiday in China, what country are you claiming to be employed in today?

Comment by John

Gold.

Comment by DH

Funny. What’s even funnier is next Monday is a public holiday for us. #win

Comment by Rob

you have more holidays than me and i dont even have a fucking job. prick.

Comment by andy@cynic

The dental industry is heading for a financial windfall.

Comment by Pete

So is the health care system.

Comment by Rob

Pepsi steal “it’s the real thing” from Coke.

Comment by George

That’s an entry for ‘if brands ads told the truth’.

Comment by Rob

theres one fucking good thing to come from this, youve written the fucking shortest blog post youve ever fucking written. thank you pepsi. youre the choice for the bored fucking blogger commenting generation.

Comment by andy@cynic

I know … it’s mad isn’t it. Won’t happen again. Oh no. Ha.

Comment by Rob

The Rastamouse Strategy: ‘Make a bad ting good’

Comment by Northern

I think Michael Jackson proved that didn’t work when he named his album ‘Bad’ and it was exactly that. Unless he was being ironic. Which I don’t think he was capable of doing.

Comment by Rob

[…] I am not letting the food industry off the […]

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