Filed under: Crap Marketing Ideas From History!, Crap Products In History, Marketing Fail
… the person who invented these or who buys these?
I get the ‘novelty value’ of these, but – and I might shoot myself in the foot here saying this – if this product is still in existence in 18 months time, I will eat a packet of them. Or at least apologise profusely and buy 100 packs as punishment.
That said, I do like the ‘get your tweet printed on the pack’ idea.
Sure, it results in tongue-in-cheek bollocks like “Dude wipes are a lifestyle” and “For those who wanna dominate the day”, but in a weird way, that gives a packet of bloody tissues a bit of a personality.
Oh my god, what have I just said.
Tissues with personality. Kill me now.
Worse, having just checked out their corporate website, I’ve not only discovered they have been in business since 2012, but they got cash from a major investor.
Guess I’d better start practicing eating my dude wipes … which sounds even worse than they will probably taste.
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