The Musings Of An Opinionated Sod [Help Me Grow!]


This Is What Brexit Has Done To Us …

So a few weeks ago I was in China when I saw this …

I’ve got to be honest, seeing it offended me on a level, normally saved for Brexiteers …

There’s 3 fundamental reasons for it:

+ Anyone who knows me knows how much I loathe that porky diva.

+ I appreciate the TV show is immensely popular – make that, insanely popular – but surely there are other successful shows that celebrate the UK’s creative talent and heritage – from Sherlock Holmes to even bloody Jeremy Kyle

+ I might be wrong but I swear Peppa was banned in China – and not for just being an annoying pork diva – so for the UK government to use this as a reference for why China should see the UK positively is alarmingly misguided.

Almost as misguided as their head-in-the-sand approach to Brexit.

Well, I say head-in-the-sand, but the reality is everything seems to be focused on that while issues such as crime, poverty and education are allowed to just slowly collapse.

I always thought the governments role was to look after the welfare of its citizens, unsurprisingly, this doesn’t seem to be the case – preferring to look after the welfare of themselves, regardless of the costs.

Given Brexit ‘won’ on a string of lies – lies perpetrated by people who absolutely knew what they were doing – not only do I think this makes the case for a second referendum totally legitimate, but I also think those who created and spread the untruths should be arrested for crimes against England.

Let’s face it, they knowingly lied in their campaign. Then they pushed for the government to choose the Brexit option that is uniformly accepted as the worst possible outcome for the country. And then they actively tried to undermine the Politicians of the country by forcing a terrible outcome to be mandated.

Lock them up. Throw away the key. Take away their wealth and privilege.

Wow, that took a detour I wasn’t expecting.

Normal blog rubbish will return tomorrow. Probably.

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Viagra By People Who Are Massive Dicks …

As you read this, I’ll be on a plane to America – again.

Given I’m not back till Friday – and then there’s a long-weekend in the UK for Easter – that means there won’t be any posts till Tuesday. Hopefully I will have digested all the chocolate I intend to eat by then. Not to mention have got over the excitement of having my new car – which, is exactly the same as my old car – but that’s a post for another day.

Till then, I leave you with this …

So I recently saw this ad for a viagra type product on the tube …

How horrifying is that eh?

OK, it’s not quite as bad as the Eddie viagra ad I wrote about a while back … but it’s close.

From the terrible ‘When Harry Met Sally’ reference to the racially questionable ‘erect dreadlocks’, it’s the sort of rubbish you’d expect to see in a first year ad students book.

And I’m probably being unfair to first year ad students.

But even worse than that is that it comes from a company called manual.

Maybe it’s just me, but the words ‘manual’ and ‘viagra’ seem to be polar opposites.

I don’t know why, but when I see the word manual – in the context of intercourse – I think more of masturbation than copulation … and yet that is what they decided to call their company.

Weird.

At one point I was going to say that even that wasn’t as weird as ending the body copy of the ad with the words ‘Good News, Man’ … because I initially thought it another racist slur towards the guy with the dreadlocks … however having seen a few more of their executions, I see they say this in ALL their ads, even when it features a man without long hair.

Though I note none of them show their hairstyles pointing up.

Everything about this campaign smacks of a company that doesn’t know what erectile disfunction means.

From their ads communicating the effect of the product rather than the emotional benefit for the user, through to the fact the opening line on their website is, Hard Isn’t Always Easy.

I appreciate its an ad on the tube.

I appreciate most ads on the tube are even worse.

But this overly simplistic approach to communication is not building long term business, just a short-term transaction.

Maybe that’s fine for the founders … maybe they’re in it for a good time rather than a long time … but if you think how a strong brand can command a price premium and disproportionate audience loyalty, it blows my mind how few companies seem to care about this.

Oh they will claim they will.

They’ll say all the right things about thinking for the long term.

But the reality is to do that, you have to plant seeds [excuse the pun] for the future and many of these new companies are simply in continuous harvest mode.

Maybe they’re adopting the old saying of ‘make hay while the shines’ … I just hope they realize the other side of that is ‘prepare for your demise, because it’s coming’.

Happy Easter everyone …



How To Not Be Depressed It’s Monday …

Yes it’s Monday.

Another long week ahead in your cubicle.

Doing work no one needs and no one appreciates.

On the production line of meaningless acts.

It’s bad isn’t it?

Really, really bad.

Worse, I am now back from my trip.

And probably/hopefully won’t be traveling anywhere for at least a few weeks.

So this blog will be back to it’s regular, daily destruction of your hope and happiness.

Well, if it’s all getting to much for you, you can at least be happy you’re not this bloke …

I get London can be busy.

I get London transport can be expensive.

But I will never get why an adult thinks this is a good idea.

Do they aspire to being Evel Knievel and this is their first step?

Do they dream of being a giant and this is how they bring their fantasy to life?

Do they hope that they can be the UK version of Officer Poncherello from CHiPS but prefer the urban pavements of Shoreditch to the freeways of LA?

I have no idea what is their rationale for it but I can tell you that when I saw him, I suddenly felt having a midlife crisis that involves affairs and buying sport cars didn’t look so stupid after all.

Look, I’m all for immaturity but this is tragic.

He should be eternally grateful that I decided to blur out his face … because frankly, it would be less embarrassing being seen coming off the back of a sheep than this.

Your monday suddenly isn’t so bad now is it?

You’re welcome.



Together We Can Make It Better …

I know I said there’d be no posts while I’m away, but this is important.

As many of you know, a few weeks ago I wrote about a management style where the goal appears to be to systematically destroy the confidence and self-worth of their employees.

While I suggested a few possible reasons for their approach, the reality is – intentional or not – what they’re doing is abuse, pure and simple.

I am well placed to say this because – as I also wrote in the post – I had once been a victim of it.

Well that post hit a big nerve because within 72 hours, it had been shared thousands of times on Twitter and I received over 250 stories of abuse from people who previously thought they were alone in facing this cruel and debilitating experience.

I must admit I was initially shocked how many people had been affected until I remembered the reason this topic is so rarely talked about is because one of the ways the abusers get away with it is they make the victim feel so worthless, they believe it’s all their fault and so keep quiet out of shame for their supposed inadequacies.

Reading so many stories of pain made me both very sad and very angry and I knew right them that I wanted to do something about it, but the reality is I didn’t know what I could do.

Then I got an email from someone I used to work with …

Rather than tell me they had gone through a similar situation at work – or even their thoughts on my post – they asked if what I’d written was about them.

After telling them that if they feel guilt, then maybe they needed to take a look at how they conducted themselves [because at no point had I mentioned any names or places in my post] I then realised there was a way I could try and help stop this situation happening to others.

Let me introduce you to a site I’ve set up called Corporate Gaslighting.

Corporate Gaslighting [available at TheyTriedToKillMeButI.Live] is my attempt to try and stop this slow, systematic abuse from bad management while also hoping to help those who have been victims of it.

The goal is simple, but hard.

Simple because all I want to do is fill it with people’s [anonymous] stories of their abuse.

Hard because I know how damaging these experiences are and how survival often means burying them deep down inside and kidding yourself they don’t exist … even though you know very well they do and they’re eating you alive.

But the benefits will hopefully be worth it for two key reasons.

For management … my hope is they come and read the stories to be reminded of the responsibility they have for the people they manage. And if they end up reading something they think is specifically about them … then maybe it will force them to look at their actions and behaviours and – for their sake – start to change them.

For victims … my hope is that by either writing their story or reading others, they’ll not only realise they’re not alone in this slow, viscous destruction of self-confidence, but the reasons for it happening have absolutely nothing to do with them and all to do with their managers. If I achieve this, my hope is it helps removes the stigma of guilt and failure we are all made to feel we brought on ourselves … because then it will remove the power abusive managers have over us … allowing us start to valuing ourselves again and [hopefully] giving us the strength to take action rather than only take the abuse

But none of this can happen without stories which is why this post is directing people to the site where they can learn how they can get involved to help themselves and help others.

Corporate Gaslighting isn’t about revenge. It’s about change, help and encouragement.

With that in mind, it has been designed to be a safe place to be vulnerable.

No names. No comments. No judgement.

What happens next is up to you.

I am just here to help.

Thank you.

Comments Off on Together We Can Make It Better …


April Fools Day …

Today is a great day.

Not just because it’s a day where mischief is actively celebrated, but because throughout history, there have been a number of great things that happened on this day.

For example today is the day Dan Wieden and David Kennedy officially opened W+K.

Yep, the best communication agency in history opened on this day, which means April 1 should be a day we’re all thankful for.

Then there’s the rumour that BBH started on the same day, but having heard about some Portland ad agency starting on the same day, they decided to say theirs started on the 2nd.

Again, BBH are one of the World’s best which is another reason why we should all be thanking the calendar gods for this day.

And remember, when I say ‘best’ … I don’t mean it in the past tense. Both Wieden and BBH’s brilliance is, as I wrote here, that they have been setting standards for over 30 years. Given we’re an industry that seems to celebrate ‘hype today, gone tomorrow’, that is definitely a reason to celebrate April 1st.

But it’s not all ad agency starting … there’s the fact that today is the day I wrote one of my favourite blog posts.

The one about method planning.

The one lots of planners and industry media seemed to think was real, which not only made me very, very happy … it also proved they don’t read all the way through my posts because I admitted it’s fakeness in the very last line.

So let’s acknowledge that April 1 is epic … but the reason to celebrate it today is because it’s the day the brilliant – but evil – Amelia, launches WorldWideWeird, a compendium of where culture, tech and creativity come together in the most beautifully mad ways.

There’s a bunch of reasons for this.

One is because it’s awesome.

Another is because there’s stuff going on in the shadows that deserves a much bigger audience.

But thirdly, it’s because too many agencies still fail to understand technology is a tool of creativity and in the right hands, it allows creativity to be expressed and wielded in ways traditional creativity could only dream of.

This is certainly not meant to discredit the traditional craft of communication – of course not, that can be utterly amazing in the right hands – but the reality is there are incredible possibilities when creativity is allowed to thrive outside the usual boundaries of adland and we want to celebrate those doing it … regardless of the scale, regardless if it fails and regardless if they’re just doing it for themselves.

WorldWideWeird will come out every month, but there’s an instagram that will be updated more regularly with any weird and wonderful that catches our eye … and as Amelia is the editor of it, rather than me, you can be sure it will actually be worth reading.

I’m excited what this could do … because my hope is it won’t be just be a place where people go for dinner party fodder, but a place that both inspires and scares people to get off their arses and start pushing the boundaries of what creativity can be … because frankly, as much as I love a lot of the stuff we as an industry put out there, I get quite annoyed when agencies are credited for innovation when all they’ve really done is slightly adjust the way they make the thing they’ve always made.

Sure, there is an argument that is innovative but for me, innovation is when you do something fundamentally different … try something utterly new … fail while attempting to do something groundbreaking … and I for one would like the industry to be more associated with that than simply reframing tradition with fancy PR.

That said, today is the end of my probation period at R/GA … so depending on how my review goes, World Wide Weird might be my swansong and Amelia’s platform for even greater glory.

You can subscribe to World Wide Weird here.

Our instagram can be found here.



Prepare For Change …

So as you read this, I’ll be on a plane to NY.

Which means there’ll be no blog posts for a whole week.

Better yet, when I’m back, there’ll only be some rubbish for a few days because I’ll be going back to America for 10 days.

Seriously, I don’t know why I moved given I’m spending so much time there.

Oh hang on, yes I do …

Anyway, while I’m gone I hope to set up my response to the post I wrote regarding the systematic destruction of employee confidence and optimism by bad managers.

As I mentioned a while back, when I wrote that post, someone wrote to me asking if it was about them.

I told them that if they feel guilt, then maybe they need to take a look at how they conduct themselves because I mentioned no names or places in my post.

Which led to the idea of setting up a blog of corporate gaslighting.

I would love to fill it with anonymous stories of systematic corporate abuse so that anyone who goes there and thinks a story is specifically about their actions, they will be forced to look at their attitude and behaviours and hopefully change them.

As much as I was tempted to name names and destroy careers, the reality is that would just make me as bad as them.

I know that sometimes good people do bad things – often influenced by issues going on in their life we have no knowledge of – which is why my hope is that if they go to this site and recognize some of the behaviors that are being described, it might help jolt them back into the right frame of mind and actively work on changing their approach to their role.

And if it doesn’t?

Well then they’re not a good person and they deserve all they get … which, I hope, will happen more because this site will give the people subjected to this abuse the confidence and reassurance they’re not alone and can take a stand against it, with our backing.

Ultimately, I just want to try and change a situation that is happening much more than people seem to think. Part of this is because the people who subject others to this abuse, make them feel so worthless, they believe it’s all their fault and so reporting it would ultimiately be like advertising their own inadequacies.

Being told you’re wrong is fine when it’s done by people that you feel genuinely care about your improvement. But being told you’re wrong by people who are doing it to protect or further themselves – especially at the expense of someone elses self belief – is abuse, pure and simple.

I recently registered the domain for the website …TheyTriedToKillMeButI.Live

I hope people will help me populate the site and spread the word.

See you in a week.



Einstein Was Smart In More Ways Than We Know …

In the 20 years before Einstein died, he almost never accepted invitations to speak at universities.

In 1946 he broke his self-imposed rule to give an address – and accept an honorary degree – from a small, traditionally African American, university in Pennsylvania.

There he declared:

“The separation of the races is not a disease of coloured people*, but a disease of white people. I do not intend to be quiet about it.”

Now on one hand, the fact I hadn’t heard him say this before means that maybe he left it too late to not be quiet about it … but that aside, that is advice we should all be adhering to.

As I wrote about a while ago, I used to think it was enough to simply not think that way.

It’s not.

We have to act.

We have to stand up.

We have to make sure the actions and behaviours of those who wish to define and undermine others are met with resistance.

Words are – sadly – not enough.

Sure. they’re a start, but we need more than that.

People from other heritages and backgrounds have consistently shown their support for rights and freedoms we enjoy every day – and yet we think it’s enough to just ‘say’ we support them back.

It’s not.

It’s embarrassing we think it would be.

But if anyone needs more reasons to help make the change that should have happened and needs to happen, then how about the fact we would all end up benefiting if this happens.

Of course that shouldn’t be the reason we do it, but as I wrote about giving equal opportunities for female leadership, the benefit of letting hundreds of millions of smart people, with different experiences and ways of looking at the World means they can see ways to push us forward in ways we may never have considered.

And I say ‘all’ because unlike [many] white males, they’re generous with their ambitions and aspirations so actively bring others on the journey with them rather than leave them behind.

We have a lot to benefit from fighting for equality.

But we have to fight.

As Einstein worked out years ago.

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* The term ‘coloured people’ is obviously wrong, but in 1946, I imagine that was the acknowledged universal term … which shows how little we have progressed in that time.