The Musings Of An Opinionated Sod [Help Me Grow!]


You Can’t Say You’re Curious If You Want To Stay Where You Are …

Living overseas is something people often say they want to do, but don’t.

I get it, it’s a big thing, and for some people – they have obligations and responsibilities that mean there is no chance of being to embark on an adventure, even if they were able to.

But there’s others who are in a totally different situation.

Where there is nothing really holding them back but don’t because they spend their time focusing on what they’ll leave behind rather than also appreciating what they’ll gain.

One of the things you get from taking the leap – beyond the incredible experiences, lessons, values, creativity and madness – is friends.

And that’s why a few weeks ago an English/Italian, Russian/Australian and Taiwanese/American – who all met and worked together at Wieden+Kennedy Shanghai but now all live in different countries – were able to meet in London for a steak, a laugh and a glorious bitch session.

This would literally not have been able to happen if we all had individually chosen to stay in our home countries rather than embrace the unknown and the uncertainty … but we did and a lifelong friendship were formed.

I say lifelong, but as they are both now bigwigs of strategy at Apple, I bought them each one of these special edition ‘Apple Watches’ …

… so there’s a good chance I may never see or hear from either of them again.

Which is why if this story isn’t the best ad for planners to go and experience and explore working in other countries, then I literally don’t know what is.



It’s Nice To Be Hated …

A few weeks ago, I woke up to the photo above appearing on my phone.

The 2 people are both ex-planners of mine from Wieden and I admit it was nice to see them.

Then I realised they were never at Wieden at the same time – and even though they’re now both bigwigs at Apple – I suspect there reasons for getting together [and making sure I knew about it] was more to talk shit about me than to discuss the launch for the next iPhone.

Eitherway, I’m as proud as fuck about them and for them … and not just because I’m hoping for freebies.

As I’ve said many times before, I believe the role of a boss is to help develop your people so when they leave, they get a better job than they could ever of hoped for.

Of course, they have to do all the hard work.

They have to want to see where their potential could take them.

But by pushing them, developing them, giving them opportunities to grow and just overall helping them believe in their talent and where it could take them beyond where they currently are, you have a chance to play a small role in creating their future.

And that’s why, seeing David and Rodi lead Apple strategically across the entire Asia region [and for some perspective, just the iPhone business in China is bigger than the entire NIKE company worldwide] makes me so happy.

Not for what I did for them.

But what they did for themselves.

Now please give me the new iPhone or I’ll ask Baz to fire you.