The Musings Of An Opinionated Sod [Help Me Grow!]


Lucky 13 …

So today, Rosie is 13.

THIRTEEN!!

Yes, she’s slower than she was.
And definitely more bad tempered.
But overall, she’s in pretty awesome nick for someone who was once a Singaporean street cat.

Of course, part of this wellbeing is she got the best adoption ever.

Her life, since that day we got her back in 2007 has all been first class.

Not just in terms of the life she has gets to enjoy – which has seen us do all manner of things, from building her penthouses for the home to importing her favourite snacks – but also in the fact that she has lived in 5 countries and has entered each one in pampered luxury.

Hell, I even did freelance jobs just to ensure she moved to countries in more style than any other pet could dream of.

And you know what? I don’t begrudge a second of it.

Since the moment we got her, she’s given us nothing but joy.

OK, there have been a few headaches …

When she almost strangled herself to death with an elastic toy.

When she was so dehydrated they thought she might die.

When I turned down an amazing job in New Zealand because immigration wouldn’t let us bring her due to being based in China.

And when she broke my lamp and my X-Box all at the same time and I wanted to kill her.

But overall, she has been nothing but an absolute joy … which is pretty amazing when you remember she’s a cat.

Let’s be honest, cats are assholes.

They are the masters of manipulation.

They can become the cuddliest bundle of fluff when they want something and can be the coldest fuck when they don’t.

And yet you come back for more because you want their acknowledgement … which only encourages them more.

Which is why they end up thinking they can sit wherever they want because they think everywhere is theirs.

They’re not our pets, we’re there’s … and I hope we have many more years of being her servant because while many may regard her as an animal, I see her as family.

So happy, happy birthday my dearest Rosie … and to sign off I thought I’d show you a video I made when I was running The Kennedys.

I had given everyone an assignment to ‘make a video on their smartphones about a family member and their dirty little secret’.

I could have done one about Jill.

I could have done one about Otis … even if he was months old.

But no, I did it about you. THAT’S how much I love you.



The Last Month Of 4.0 …

So today is June 1.

In 11 days, I wave goodbye to my forties and enter a decade that seems impossible for me to fathom.

50.

FIFTY.

Seriously, how did this happen?

I still remember sitting on the hill outside Erica’s newsagent with my best mate Paul around 1978, when we worked out that in the year 2000, we would be turning 30.

But here we are, 11 days from 50.

[Though it’s 15 days for Paul, who will LOVE those 4 days where he can bang on about how he is a decade younger than me … though he will also moan that my present for him isn’t like the full page newspaper ad I got him when he was 40, but a Forest shirt signed by all the members of the 1980 European Cup team. Asshole. He knows about this present as I bought it for him years ago so I’m not ruining anything for him. But I still have a surprise for him. Oh yes.]

Turning 30 bothered me a bit.

I was totally fine with becoming 40.

But 50!

I’m both bricking it and utterly casual about it.

And while there are some practical reasons for the shitting myself part – health, work, life in general – the fact of the matter is the older I get, the better my life has become.

I totally get the privilege of that statement, I don’t take it for granted at all, but it is definitely true.

Personally, professionally, emotionally …

Sure there have been some bumps along the way – some terribly hard and emotionally destructive ones – but looking at the big picture, the reality is my life has generally been on an upward trajectory.

Now even I know that it can’t keep going like that forever … but it doesn’t mean I have to stop trying.

The fact is, the older you get, the more you discover …

From what you like, what you don’t … to what you didn’t know and what you want to know.

And what makes it even more amazing – and annoying – is that every step you take, in whatever direction, reveals a whole host of other possibilities you would like to explore and investigate.

The problem is time is now officially, not on your side … so there’s a point where you have to accept you won’t get to try, play, experiment with all you want to do, so while that might put some people off, it kind of makes me want to try and pack more in.

And I am … because on top of work, Metallica, the school with Martin, I’ve already agreed to do a couple more projects that are intriguing and – frankly – ridiculous.

But there’s another reason for this attitude and it’s because my Dad died at 60.

Death is something I’ve talked a lot about over the years – mainly due to both my parents passing away.

I’ve talked a lot about the importance of taking about it, but I must admit, I’m scared of it.

I’m in generally good health, but fifty is still 50 and my Dad still died just 10 years on from this age.

Now of course it doesn’t mean I will … and I’ve come to this completely unscientific view that I should live till I’m at least 71 because if you take away my Dad’s age of dying [60]from my Mum’s [83] … that leave 23 years. Halve that … add it to Dad’s age … and voila, I will live till at least 71.

But then that means I only have 21 years left.

TWENTY ONE.

That’s nowhere near enough.

My wonderful little boy is only 5 for fucks sake. 26 is way too young to lose your Dad … hell, that’s even younger than I was when I lost mine.

Years ago, an old boss I looked upto said that if you can’t feasibly double your age, that is when you know you are – at best – middle aged or – at worst – the last stage of your life.

Well I suppose I can still feasibly double my age – even if it’s against the average age of death for a man in the UK [79.2] – but the reality is where I’m going is shorter than where I’ve been.

But shorter doesn’t mean less interesting.

And arguably, I have more exciting things in my life now – both personally and professionally – than I have ever had.

It also helps I am insanely immature with a desire for mischief, experimentation, creativity and adventure.

And I intend to fill it up with even more.

Fortunately I get that from a number of sources.

My wife.

My son.

My job.

My other jobs.

My friends.

My mind.

A while back, Pete said something I found pretty profound.

He said the narrative of strategy tended to focus on the importance of curiosity when discovery is far more valuable for driving the standard of the work you create and the adventure you go on.

Now I’ve written a lot about how I hate when planners talk about curiosity – as if they’re the only people who have it – but I really, really like that idea of the hunger for discovery.

I absolutely have that.

I owe so much of what I have to that.

The countries I’ve lived in. The people I’ve worked with. And most importantly, the family I am fortunate to have.

So while I enter a new decade, I will continue to live like it’s the old one.

Not in terms of dressing like I’m younger than I am – mainly because I have always dressed like I live in 1986 – but with the hunger, ambition and desire I’ve always had.

I genuinely believe my best work is still ahead of me.

Truly believe that.

And the goal of this decade is to achieve some of that while discovering new things that make me believe even better work can still lie in my future.



That Was The Year That Was …

So this is it, the last post of 2019.

Congratulations, you made it.

Yes, I know it’s early given there is still a couple of weeks to go in the year – including the inaugural R/GA London Planner Pie-Off – but despite what you may all think, I’ve had a big year and quite frankly, I need a rest from here as much as you do.

When I look at 2019, it’s been pretty good.

Of course there have been a few sad events – my dear Aunt Silvana dying and Justin’s wonderful wife, Ella – but overall, things have been positive.

Even the Beijing Hotel incident was amusing.

But most of all, the fact my family are good, healthy and happy makes it a good year, especially when you think of all the changes that have happened in our lives.

For Otis in particular, he has embraced all of it like a champion and watching him have his first day at ‘proper school’ made me feel incredibly emotional and very, very proud.

Quite frankly, the fact we have managed to stay in the same country for over 12 months is something we feel like celebrating – but not as much as my bank managers is doing – and we’re super excited that we have bought our first family home, even if we’ve not yet moved into it and it meant saying goodbye to the home I spent the first 25 years of my life in.

In fact ‘settling in’ has been a great plus of 2019.

We have a house, cars, some friends and finally feel part of a community … I’ve got to be honest, it’s a lovely feeling … and while I know there will be other changes in our life at some point in the future, this is a time I’m eternally grateful for.

There’s other stuff I’m grateful for too …

Without doubt, doing the Warc talk at Cannes with Martin was a wonderful highlight.

We were quite nervous about it but it seemed to have gone down well and I will always remember it and for that, we owe a debt to the wonderful Mercedes – Martin’s fiancé – who told us to get on with doing our school because she was sick to death of hearing us talk about doing more things together.

Love you Mercedes! And Martin. But more Mercedes.

Another thing – which is a bit weird, but seems to have helped some people – is when I wrote my post about being bullied at work. The response was phenomenal which led to Corporate Gaslighting. And while the amount of stories people are sending in – or agreeing to have published – on there has reduced, I know it has helped some people and I am happy I did it and will continue to do it.

Then there’s the fact I’ve been able to spend a bunch of time visiting China.

I love that place. In fact I would regard it as my ‘home’, despite having left there over 2 years ago.

To be able to spend so much time there and be energized by the city while connecting to new – and old – clients, has been magnificent.

Talking of returning to old things, having Otis’ beloved Elodie visit from LA was awesome.

Seeing them fall into their old, caring friendship was wonderful.

As I have said previously, taking him away from her was one of the hardest things about leaving LA – and while I know distance makes things harder, technology has obviously allowed their friendship to continue, which is the best ad for tech I can think of.

While I understand being emotional about Otis and Elodie being back together, I was surprised how emotional I felt when I went back to LA – especially when I visited Otis’ old kindergarten – but I suppose even the shortest time living in a place, leaves its mark on you.

There’s a bunch of other stuff I’m grateful for this year …

Nottingham Forest … for actually making me start to believe again.

I know it will end in tears, but it’s a nice feeling all the same.

There there’s the Brian May Guitar I bought after only 35 years of waiting.

Seeing Rod Stewart and Concorde were nice, as was getting a comment from Queen producer, Mack, and his son on the post I wrote about Freddie Mercury going to a birthday party dressed in the outfit he wore for the ‘It’s A Hard Life’ video.

That the gods of metal, Metallica, decided to extend the project that I’m doing for them for another THREE YEARS was a major plus. To be honest, I’m still not sure what I’m doing for them or if they like what I’m doing for them, but it keeps Otis in free Metallica t-shirts, so it’s worth doing.

I also got a bunch of new people in my life that I did not know previously.

From the brilliant students at the Brixton Finishing School, to the talented – but totally bonkers – creatives of Dayoung, Mike and Sam and not forgetting the wonderful Joel, Erika, Amar, Megan, Ed and Hannah who all stupidly decided to become members of the delightfully talented gang of planners at R/GA.

Before I end this utterly boring – but important [for me] post, I just want to say thank you to 3 more people.

First is the wonderful Paula Bloodworth not only got engaged – to a man from Nottingham no less [hahahaha] but she got asked to move to Portland to run strategy for NIKE globally at Wieden.

She will be brilliant.

More than people know – and they already know she will be brilliant.

I have had – and have – the great privilege of being able to call Paula a friend. I’ve worked with her, argued with her, laughed with her and caused havoc with her and through it all, her talent and humanity has shone through.

Wieden are very lucky to have her. Nike are very lucky to have her. I am very lucky to be able to call her a friend.

Second is the brilliant Severine Bavon.

Sev has been a part of my team from the beginning and this month she leaves us to strike out on her own.

Not as a freelancer … but to start a company that offers a new model for creativity and strategy for agencies and clients.

I’ve said many times that everyone should start their own company at some point and I am incredibly thrilled and proud that she is going to do just that.

Of course I’m going to miss her.

She’s brilliant, tenacious, smart and a million things I am not.

But I believe a bosses job is to help their people go on to bigger and better things. Bigger and better things they may never have imagined. Bigger and better things where they are chosen for who they are not just what they do.

And while I don’t think I did anything specific to help Sev make this decision, I have a vested interest in watching her do her thing and cheering her as she does it.

Which she will.

Sev, thank you for everything … believe in your talent, follow your gut, burn everything down that stands in your way.

So that leaves the final person … and as usual, it’s anyone and everyone who has written or visited this blog.

Ranting. Arguing. Swearing. Complaining. Caring. Debating.

It’s all meant a lot to me and after this length of time of writing basically the same 5 posts over and over again, I don’t take it for granted that you pop by and pass on your wisdom/insults.

I hope you all have a great festive season and may 2020 be epic.

Hopefully not as epic as I hope mine will be, but epic all the same.

I’m off to Australia for some sun and warmth and I’ll see you on Jan 6th cold, miserable and wondering how the holiday season passed by so fast.

Ta-ra.



The Best Part Of Me Isn’t Me …

A few weeks ago, Otis – my son – graduated from preschool.

I’ve got to be honest, I don’t quite get the preschool graduation thing.

Yes it’s a sort-of school, but it’s basically long playtime where you get to piss about with your mates – which is a bit like working in adland, but with less alcohol. Hopefully.

Anyway, whatever it is, Otis graduated which means the next stage is him embarking on his journey of real education.

I can’t believe it.

It seems only 5 minutes ago he was born.

But there he was … graduating for the first time in his life.

I don’t mind telling you I look at my little boy with such pride and love.

He has gone through a lot …

Living in 3 radically different countries – exemplified by the above photo shows him born in Shanghai, starting preschool in LA and finishing it all in London – saying goodbye to people of huge significance in his life, having to start things over again and again, watching his Dad crumble after seeing his beloved mum die, going through an operation … and yet through it all, he has approached life with a sense of optimism, mischief, happiness and curiosity that would put many older people to shame.

Part of this is because he’s just a loving and compassionate kid. Part of this is because he has family who bloody adore him. But part of this is the insane kindness and generosity that people around the world have shown him simply because they have watched him grow through my billions of social media pics.

The reality is Otis has brought more to my life than I could ever have imagined.

Not just in terms of love and happiness … but also in terms of lessons for life.

He has made everything unquestionably richer for both his amazing Mum and me and so as I tried not to cry as I watched him get his significant – but utterly pointless – certificate, I felt insanely proud of him.

Not for what he has achieved, but for who he is.

Congratulations Otis, you’re an epic little boy.



Till Next Year …

So this is the final post of the year.

It’s been a big year for me and the family.

Then again, it was a big year for the family last year too.

However, whereas 2017 saw us leave Shanghai and Wieden+Kennedy – something that was truly emotional for all of us – 2018 has seen us go from sunny LA, working at Deutsch, living in a house by the beach and driving a custom made Audi to being citizens of cold and rainy London, living in a much smaller house in Fulham, working at R/GA [with some sprinkles of Metallica madness in-between] and traveling by tube to and from everywhere.

And we haven’t been this happy in ages.

Don’t get me wrong, there are things we definitely miss from our life in the US – people, the weather, Otis’ school, free soda refills and bacon mainly – but this move was right for us for a whole host of reasons, personal and professional, and we enter 2019 with the full expectation we’ll still be here when 2020 comes around.

I hope.

It’s funny, when I read the final post I wrote for last year, it is apparent that change was in our minds. We didn’t think that openly, but it seems it was there.

Of course, moving to a country and then leaving in just over a year is not the best thing.

It’s financial stupidity for one.

But these things happen and we are very happy for the amazing experience, though I must admit I’m even happier my wife, son and cat are still talking to me.

Fools.

But while our environment has changed, some things have stayed exactly the same.

Your ability to trash everything I write on here, for one.

And to you all, I say a huge thank you.

Sure, being told I’m a bad dressing, musically ignorant, gadget tosser every-single-day can get a bit tiring, but I wouldn’t have it any other way.

Because amongst the insults, there’s often pearls of gold in there.

Stuff that makes me think about things a different way.

Stuff that influences how I think about things I never thought about.

Stuff that just keeps me on my toes and interested about stuff.

And I love it.

I love that people come here and share a bit of their time and opinion with me.

Yes, I appreciate moving to the UK and still posting at 6am is screwing up the flow of the comments given the East Coast of America is asleep and can’t insult/join-in until much later … but the fact so many people still write makes me feel very fortunate.

While I have loved the ability to move countries and cultures so many times – and hope to continue doing it, just not for a bit – the reality is that is makes your friendship network difficult.

Don’t get me wrong, I’m very fortunate we have technology to keep me in touch with the wonderful people I’ve met in every country we’ve lived [whether they like it or not] and this year I got to catch up with people I’ve not seen in years – from Freddie to Paula – but there is something about having a level of constancy that makes you feel settled.

Bizarrely, this blog has provided me with a bit of that.

Even with people I have still yet to meet.

[Though I met Marcus and Neil Perkin this year and that made me so happy]

While I would never suggest I am your friend, you have been to me – in many ways and at many times, both at moments of darkness and happiness – and I want to take this opportunity to say thank you.

To all of you.

Even you Andy.

When I started this blog way back in May 2006, I never expected anyone to read it, let alone comment so the fact some of you still are – regardless that many Police officers would call it abuse – I’m grateful.

I’m excited about next year.

It will be big.

Not because we’ll be moving … or I’ll changing job … but new things will be entering my life.

From my beloved Otis starting proper school – which literally is screwing with my head – to the much-talked-about-but-not-much-actually-done Weigel/Campbell officially doing its thing in addition to the exciting adventures and exploits my wonderfully beautiful family, my bloody amazing friends and fantastic new planning team will get up to that will make me feel even luckier than I do already.

Being back in England has had a much bigger effect on me than I ever imagined it would.

I am grateful for it.

I am grateful for all I have.

I hope this holiday season and 2019 is one that is wonderful for you all too.

See you in a few weeks. [Yeah, don’t think you get so lucky to not have me come back]